The Shaggy defense, derived from the famous 2000 song “It Wasn’t Me” by Shaggy, paints a picture where the protagonist, caught red-handed in a compromising situation, simply denies everything. As catchy as the tune may be, using this defense –...
UnREAL, the critically acclaimed TV series that provides a fictional behind-the-scenes look at the chaos surrounding the production of a hit dating competition program, offers more than just gripping entertainment. It showcases a plethora of lessons in marketing,...
Based on Max Barry’s 1999 novel of the same name, Syrup is more than just a story of corporate espionage and cutthroat tactics in the beverage industry. It’s a cinematic reflection on the power of branding, the malleability of public perception, and the lengths...
Barry Levinson’s 1997 film starring Robert De Niro and Dustin Hoffman “Wag the Dog” is one of my favortie movies. I confess to having seen it more than 12 times. While widely recognized as a biting commentary on political spin and media collusion, it...
When your product or service requires extensive training for the customer, it points to an underlying problem. Your product must be straightforward enough for a customer to naturally dive into using it productively without learning how to use it. Simplicity is Key...
In the digital era, a website is the face of your business. Unlike a basic online brochure, an intelligent website engages users, adapts to their needs, and drives results. Based on my experience, here are some key elements to consider when designing an intelligent...
